American Advertising Federation Deck 

Adobe Experience Cloud 

To prepare for the American Advertising Federation Competition, a team of four and I collected and analyzed all research and insights to create a suggested strategy for a B2B campaign for Adobe's programmatic advertising solution, Adobe Experience Cloud for Advertising.

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National Retail Federation Competition Entry 

Akola Jewelry 

As part of an intense three week course, three students and I designed and pitched an innovative product line of convertible accessories for the jewelry brand Akola.

At this time, Akola was mainly selling online and was looking to expand to a rick and mortar retailer.

We were tasked with selecting a proposed retailer, developing the new product line, and creating a pitch deck to present to buyers at the chosen retailer.

360 Experiential Campaign 

SolBody 

During 360 Experiential Campaigns, we were tasked with creating an event for a brand of our choosing.

Working in groups of four, we put together a deck explaining a proposed campaign for Colourpop's sister brand, SolBody. As a team we devised a plan to increase brand awareness, as the brand is decidedly less popular than their sister brand, Colourpop.

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March Marketing Campaign

Veterans Florida 

March Marketing assigned my team and I to develop a new business pitch for the Veterans Florida Campaign that motivates transitioning military service members, veterans, and their families to move to Florida as employees and business owners.

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360 Advertising Campaign  

UpTime Energy 

In an advertising workshop course we were asked to choose a brand, research it, and create a 360 campaign to promote their product. We settled on UpTime, a natural energy drink, and focused on promoting awareness for their product in such a saturated market.